Original formats

Original TV and platform formats

Entertainment properties conceived and produced by The Digital Campus.

Why original formats

Sometimes the answer is not another ad.

Some communication problems are not solved by another ad. An original format gives an audience a reason to come back, gives sponsors a natural place inside the story and builds a property that grows season after season.

We develop these formats with the same method as every campaign: diagnose the audience and objective first, then design the format, production and distribution.

Roles shown are taken from the published episode credits.